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From Brand Ambassadors to Hosts and Production Assistants, our roster of 9,000+ highly trained professionals acts as a seamless extension of your brand. We ensure every guest and stakeholder is supported with excellence, energy, and care. Unlock brand value, meet KPIs, and enjoy peace of mind with a reliable, dynamic team of professionals. Let us help you elevate every moment—from first impressions to final impact.
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Leverage of our expertise for brand activation and experiential account management.
Most experiential teams suffer from burnout , resulting in loss of time and subpar efficiency on their brand activations
Operational Excellence… The IBA Way
Serving TEAMS and EXPERIENTIAL LEADERS by getting you time back to focus on the essential and prevent burnout.
Executing projects for BRANDS to activate and successfully connect with your audience and cut through the noise.
Delivering operational excellence for award-winning experiences ensuring PEOPLE connect with each other.
Award Winning Brand Activations
IBA empowers experiential teams, agencies, and brands to deliver premium experiences and activate audiences seamlessly. Our clients succeed by cutting through the noise and freeing up their time, resulting in high-quality productions they can be proud of.
We save you time and optimize your brand activation and impact. IBA has been the event production secret weapon for the world's best experiential agencies, event properties, brands, and festivals.
Creating and executing projects that your audience will have a powerful emotional connection to is our specialty. Our agency leverages a deep understanding of customer psychology, product & brand strategy, customer experience, and seamless execution to help you achieve success.
Let us frees up your bandwidth and support your team so you can focus on the most important and strategic tasks, so your events or campaign can sit among the elite in brand experiences.
Our purpose is to connect consumers through experiential activation with your brand, creating valuable attention that generates revenue and meets your goal, all while freeing your time up.
Let IBA's experiential marketing expertise be your secret weapon in activating your audiences.
Past Clients Include
"Having Luis and IBA on projects has proved to be one of the most valuable investments we've made. The results in our consumer engagement and the time saved on excellent execution makes working with IBA an easy decision"
-Stacy Mellish, Dell Events, LME
“Luis played an instrumental part in improving our brand awareness and sales initiatives. His expertise, attention to detail, and execution was exceptional."
-Lucy Gaitan, MetroPCS
“Before working with IBA, our branding was disjointed, unorganized, and lacked a clear story to tell our sellers. Given that heristic is a service provider, we did not believe the “story” had much importance in our branding, but boy were we wrong.”
-Mercedes Ballard, co-founder, heristic
“Amid a turbulent project IBA served our experiential team with account and experiential support. Working with Luis was easy and effective. Having IBA's support ensured we got closer to our goal and helped us expand our bandwidth and efficiency.”
- Shelly Dominguez, VP, Ten35
Our Services
Brand Activations
Production and management of consumer-facing activations, brand pop-ups, experiential campaigns, marketing, and brand events with a customer-centric experience.
Brand Ambassador Staffing
Our roster of 9,000+ highly professional, reliable, and dynamic Brand Ambassadors, Hosts, and Production Assistants ensure guests' and stakeholders' needs are met. Deliver awe-inspiring experiences with our talented team acting as an extension of your brand. Unlock brand value, cut through the noise with effective communication, meet KPIs, and receive seamless operational support.
Brand Strategy Design
Avoid wasted ad spend with a clear brand story that is succinct throughout all your communication.
Assess your current brand positioning and provide a strategic plan to unlock value with your brand.
Refine your customer journey and goals to deliver the highest quality customer experience that differentiates you and results in an increased bottom line.
Development & Execution of Marketing Campaigns
IBA designs communication campaigns and brand guides to clarify your message across all assets.
Unlock massive brand value with an optimized communication campaign.
Increase your earnings margin with an effective marketing tactic that lowers your customer acquisition cost.
Get time back and energy to focus on what only you can do.
Activation Strategy
Achieve your communication goals with a custom-designed playbook and activation journey that delivers successful communication campaigns.
Identify the disconnect between your sales and marketing and refine the customer experience to maximize your and your team's effectiveness.
Discover best the way to leverage your product’s strategy.
Thrive with a clear plan and reliable sales funnel that is designed for growth and sustainability.
1-hour Strategy Session
Leverage decades of award-winning brand activation expertise in a focused 1-hour session designed to solve a pressing sales, marketing, or brand challenge.
✅ Walk away with a clear solution and actionable insights tailored to your goals
✅ Lower customer acquisition costs and reduce wasted ad spend
✅ Design campaigns that deliver real ROI and meaningful differentiation
Whether you're launching a new product, rethinking your go-to-market strategy, or trying to boost event performance—this session is built to provide clarity, direction, and results.
About IBA
Proper brand activation support unlocks value so you can have peace of mind and deliver an unparalleled brand experience without burning out your team. Imperial Branding Agency has helped organizations of all sizes increase brand affinity while executing projects that activate their audience and delivered award-winning experiences. Take the step today to earn loyal customers and brand advocates and unlock immense brand value, all while freeing up your time.
For over 15 yrs we have designed consumer experiences and brand activation campaigns that delivered results for Fortune 500 companies.
IBA helped Beyond Meat expand its reach in the Southern USA region with a marketing strategy resulting in $8M in single-day sales
IBA produced projects for Dell, alongside an award-winning agency, providing brand activation strategy and execution garnering over $85M in earned media
IBA expanded MetroPCS' market share 30% YOY by developing and executing local programs
The strategies, execution processes, and frameworks we have used for Fortune 500 companies can serve your business. Scale your brand's reach, growth, and marketing goals.
Let us help you connect to your audience and cut through the noisy marketing landscape in an exceptionally smooth fashion, today.
Most teams suffer from burnout. IBA helps brands execute projects with excellence and adequate support so you can cut through the noise and create powerful experiences that wow your audience and make you proud.
IBA delivers big results. We can help your brand or event property sort through the chaos and gain leverage to achieve more sustainable projects, save time, and gain peace of mind.
Schedule a call to assess your needs and goals
Receive the IMP3RIAL BRAND ACTIVATIONS PACKAGE assessment and project scope plan
We execute a successful brand strategy, project, and communication campaign that delivers the highest ROI
Business creation is valuable in transforming communities and people. By solving a problem, your brand has built something important for its audience.
You deserve the opportunity to share your company's value and message. Unfortunately, your brand activation and experiential production are often unsustainable, as your time is spent on activities that constrain your bandwidth.
With IBA you can have peace of mind receiving AWARD-WINNING support, enabling you to execute successful projects and achieve sustainable results—free from burnout. Activate your audiences, produce projects you’re proud of, and ensure excellence with the support needed for lasting success!
Our Work
The IBA Way - Imperial Brand Activations
Serving BUSINESSES and PROFESSIONALS by getting you time back to grow your customer base and influence.
Designing projects for BRANDS to activate and successfully connect with your audience and cut through the noise.
Providing opportunities and experiences for PEOPLE to connect with each other.
We design a brand story, build a clear, cohesive, and compelling message to help differentiate your brand. We look at the market and the current climate to properly execute your brand story. With your brand values and our communication delivery process we connect at a deep emotional level with your audience. We simultaneously ensure that seamless execution and project management are in place to optimize your bandwidth and free up your time. Our IMP3RIAL AWARD-WINNING BRAND ACTIVATIONS PACKAGE offers a refined system for turnkey experiential success.
Focusing on activating your audience, and maximizing your brand value, we provide maximum ROI for your projects. This results in multi-million dollar brand status and achieving your growth goals.
We do this because your organization and business shouldn’t fail due to ineffective marketing, subpar brand activations and productions, and lack of adequate support. IBA’s brand activation and support assures your brand and communication strategy is a success.
"IBA's plan for CONBODY provided clarity and a road map for succeeding with a competitive advantage in our industry. I've been able to free up my time to focus on our mission as our marketing and brand communication went from ad-hoc to a revenue-generating vehicle "
-Coss Marte, Founder, CONBODY
"Luis's attention to detail and willingness to go above and beyond ensured our success! He gives 100% and his knowledge and experience have been a huge help to our team in delivering valuable exposure!"
-Elspeth Young, Beyond Meat
"IBA was able to help us focus on getting clear on our communication campaign and begin to increase our brand's position to lower our customer acquisition cost"
-Seth Sundberg, Inside Out Goodness